E-commerce Services

Store Redesign & Shopify Theme Upgrade

Your Shopify store should grow with your business. If your Shopify website feels outdated or hard to manage, it is holding you back.

A store redesign or theme upgrade is not only about making things look nicer. It is about improving performance, usability, and scalability so your store converts better and is easier to operate. At Shop Innovator, we redesign and upgrade Shopify stores with a focus on revenue, speed, and long-term flexibility.

How it WorksRequest Details
  • Create a design to position your brand as an expert in your field
  • Improve the presentation of your products to attract more sales
  • Optimize your e-commerce website for speed and mobile devices

What Is a Shopify Theme Upgrade?

A Shopify theme upgrade involves moving your store to a newer, better-structured theme and rebuilding key sections without losing functionality or data. This allows you to:

  • Improve speed and performance
  • Simplify content management
  • Reduce reliance on custom code and heavy apps
  • Take advantage of modern Shopify features

We ensure upgrades are done cleanly, safely, and with minimal disruption.

When a Store Redesign or Theme Upgrade Makes Sense

Many Shopify stores reach a point where small fixes are no longer enough. Common signs you need a redesign or upgrade:

  • Your theme feels outdated or hard to customize
  • Mobile experience is poor
  • Site speed is slowing down
  • Apps are stacked and causing issues
  • Your store no longer reflects your brand
  • Conversion rates have stalled or declined

A structured redesign resets your foundation and removes friction across the entire store.

What people say

"Finally I found someone who I can trust and I know that they have my best interest at heart. They treat it as their own business. We are starting to see growth and really excited to see where its gonna go from here."

David R., Founder

“We dramatically increased our conversion rate… they’re making design decisions based on usability and behaviour so you get measurable results to see if you are getting a good ROI. This was a great exercise.”

Dave Z., Co-founder

"We appreciate the ongoing work that we are doing together. Having the monthly meeting keeps us moving forward. It's great that we can focus on different marketing activities each month and that you hold us accountable."

Alecia Neville, Owner & General Manager

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Questions & Answers

Frequent questions about Store Redesign & Shopify Theme Upgrade program.

How much experience do you have in building Shopify websites?

Our team has been building and optimizing Shopify websites for many years, working with ecommerce brands across a wide range of industries. We have experience launching new stores, redesigning existing Shopify sites, upgrading themes, and improving performance for stores at different stages of growth.

We are official Shopify Partners since 2009.

Because Shopify is our primary platform, we understand not just how to build stores, but how to structure them for conversions, scalability, and long-term growth.

Can you provide examples of previous e-commerce projects and client testimonials?

Yes! Please visit our Results page to see examples of websites we created and testimonials we received from our customers.

What technologies and platforms do you specialize in for Shopify website development?

After working with various website-building platforms for the past 25 years, we have chosen to specialize in Shopify, as it offers the best value of features and allows you to scale as your brand grows.

Will the Shopify website be mobile-responsive and optimized for different devices?

Absolutely! Each website we build is fully optimized to work on different devices with different screen sizes, including smartphones, tablets, laptops, and desktop computers.

Can you integrate popular payment gateways and ensure secure transactions on the website?

Yes. Shopify offers different payment gateway integration options. Shopify Payments is one of the best options, as it allows you to collect payments from major credit cards like Visa, MasterCard, and Amex. Plus, it offers mobile payment options like Apple Pay, Shop Pay, and more. Finally, PayPal is also a built-in option on all Shopify stores.

Will the website have built-in SEO features to improve its visibility in search engine results?

Yes, each Shopify website we develop is built with SEO (search engine optimization) features. We ensure website content is crawlable and accessible and the website loads quickly.

With that in mind, you need to know that SEO is an ongoing effort. We offer content creation and search optimization programs that improve Shopify websites' SEO.

Do you provide ongoing maintenance and support services for the ecommerce website after it goes live?

Yes. Our team offers ongoing Shopify website support services, including maintenance, tech support, bug fixes, broken link fixes, image/copy updates, and more.

What is the estimated timeline for completing the Shopify web development project?

The timeline depends on the size and complexity of your website project. Smaller websites take 3 to 5 weeks to develop, while larger websites may require several months. Please book a free meeting so we can give you an estimate for your project timeline.

Do you assist with product data migration and ensure a smooth transition from an existing Shopify platform, if applicable?

Yes. We have migrated many websites and have experience moving websites from WooCommerce, Wix, WordPress, GoDaddy Builder, and other platforms. Migration must be done carefully, especially if your existing website has many pages and good search engine rankings. Our team follows a process to ensure a smooth transition from an old website to a new platform.

How much does it cost to develop a Shopify website?

The cost of website development depends on its size and complexity. At Shop Innovator, we offer Shopify website development packages starting from $10k, which can be paid over three monthly payments.

Please contact us to get a quote for your project.

Do you provide training or documentation to help manage the ecommerce website?

Yes. Following every website launch, we provide video training and 60 days of complimentary support. In addition, you may work with our team to get ongoing Shopify website maintenance services.

Request a Free Audit

Our Store Redesign & Shopify Theme Upgrade program is tailored for companies looking to fuel continuous e-commerce growth. Request a free store audit to get actionable recommendations for your brand.

How can the Store Redesign & Shopify Theme Upgrade program help your brand?

If your current e-commerce website feels outdated and doesn't generate the results that you expect, it might be time for a redesign. At Shop Innovator, our experienced team specializes in transforming outdated e-commerce websites into modern, easy-to-use, and effective platforms. Let’s review some of the benefits of working with us to redesign your website.

Better User Experience

An outdated website can frustrate visitors and make them leave without buying anything. With our redesign service, we focus on making your website easy to use and enjoyable for visitors. We improve how people navigate your site, make it load faster, and make sure it looks good on different screens - like smartphones, tablets and desktops.

More Attractive Design

First impressions count, especially online. Our design team understands the importance of making your website look good and professional. We use modern design techniques to update the look of your website, with relevant pictures, eye-catching graphics, and product displays that grab attention. This will help your website appeal to your target audience.

Customized Features

Older websites often lack the features needed to keep customers interested and make them want to buy. With our expertise, we can add special features to your website that fit your business. This could include things like advanced search options, personalized recommendations, and an optimized shopping cart. By improving how your website works, we help you give your customers a better experience which leads to increased sales.

Better Search Engine Visibility

Redesigning your website the right way also makes it easier for search engines to find you. At Shop Innovator, we make sure your website is set up in a way that helps it show up in search results. We make sure that the website redesign has minimal impact on your existing Google rankings. We do things like using the right keywords, creating clean web addresses, setting up redirects and monitoring traffic in Google Search Console. This will help more people find your website when they search for products like yours. 

Easier Website Management

Outdated websites can be hard to update and manage. With our redesign service, we make it easier for you to change things on your website, manage your inventory, process orders, and respond to customer questions. If your existing website is built on Shopify, then we will optimize your theme. If you have a different platform (like WooCommerce or Magento), we will help you migrate to Shopify so that you can manage your website with more ease.

Integration with Other Tools

We make sure your redesigned website can work well with other tools you use. This could be tools for managing customer relationships, automating marketing, or tracking data. Our team has experience integrating many popular apps - for shipping, inventory management, customer service and more. By connecting these tools to your website, you can save time, understand your customers better, and make your business run more smoothly.

15+ Years of Experience

With Shop Innovator, you benefit from our extensive experience in website redesign projects. Our team has been working in the industry for over 15 years, gaining valuable insights and expertise along the way. We have successfully completed hundreds of projects, honing our skills in transforming outdated websites into modern and effective platforms. You can trust our team's knowledge and understanding of industry trends, best practices, and user expectations to deliver a website redesign that exceeds your expectations.

Start With a Free Consultation

Redesigning your outdated e-commerce website is a smart investment that brings many benefits to your business. With Shop Innovator, you can transform your old website into a powerful online platform that attracts customers, improves their experience, and helps you stand out from the competition. We take care of making your website look good, adding features that suit your business, and helping you get found in search results. Contact Shop Innovator today to start your journey toward a better online presence that drives growth and success.