Our Approach

This is how we tackle projects from start to finish.

Our process is divided into 3 phases:

Phase 1: Audit

We go deep under the hood of your high-ticket e-commerce business and audit your:
  • Traffic
  • UX design & Copy
  • Email automations
  • Product pages
  • Product descriptions
  • Refund & exchange policies
  • Discounts & promos
  • Customer reviews
  • Social media strategy
  • SEO strategy
  • Content strategy
  • Industry & Competition
    Timeline: 3-4 weeks
    Cost: $4999

    Phase 2: Create

    Based on the audit, our team creates all the missing pieces needed to scale your brand. These are known as brand assets.
    We tackle each activity based on priority, which will be determined during the audit phase.
    Brand Assets are things like:
    • Branding & website redesign
    • Rewrite Brand Story
    • Rewrite Refund & exchange policy
    • Setup Klaviyo
    • Create 4 foundational email flows (cart abandonment, welcome, reviews & post-purchase flows)
    • Rewrite product descriptions
    • Setup a Google & FB Ads account
    • Setup social media accounts
    • Create a strategy for seasonal sales & promotions
    • and more
    Timeline: 3-6 months
    Cost: $3000+

    Phase 3: Accelerate 

    Once all brand assets are ready, we shift to a monthly retainer model and become your outsourced marketing department.
    Examples of monthly activities we perform:
    • Meet with the owner monthly to report on progress & issues
    • Meet with the owner quarterly to strategize promos
    • Write, send, and monitor promotional emails
    • Monitor user behavior via Hot Jar & Lucky Orange.
    • Tweak website UX based on data collected on Hot Jar & Lucky Orange
    • Plan & launch customer story campaigns every six months
    • Shopify updates
    • Create content for the blog, e-guides, etc.
    • Create a social media strategy and implement it
    • Create and monitor content for closed Facebook groups.
    • Monitor KPIs: website traffic, email signups, Google ads, Facebook ads, ROAS, ROI, and more.
    Read more about our Accelerator program
    Timeline: Ongoing (cancel anytime)
    Cost: Varies

    Our Purpose

    We believe that great products change lives.
    Our purpose is to connect innovative product creators with customers who love their products. 

    Our Mission

    We're not here to make you a quick buck. 
    Our mission is to build the brand your customers love.

    Our Core Values

    1. Clear & Simple 

    We are dedicated to simplifying the complex. Issues arise from complexity and lack of clarity. 
    ‘Less is more’ is at the core of what we do.

    2. We’re Better Together 

    Within collaboration lives unexpected genius and success.
    Michael Jordan said it best: "Talent wins games, but teamwork and intelligence win championships."

    3. Learning Is Growing 

    We believe knowledge is the most powerful tool for positively changing yourself, your world, and the world.

    4. Create Best Work

    The websites we manage attract millions of visitors each month. This means that our work positively affects thousands of people EVERY DAY. We take this seriously.

    5. Happy Matters

    We’re passionate about our work and understand that success is nothing without happiness. Loving what we do and who we do it with and for matters.

    6. Do The Right Thing

    Doing the right thing inspires our business choices, always leading to the greater good for all.
    For example, we’ve declined to work with a company selling alcohol online.

    What Makes Us Different

    How we stand out from other agencies.

    We are the first and only agency specialized in helping bricks & clicks sell high-ticket products on Shopify.
    Need help selling a product that costs over $200 on Shopify? We are your peeps.
    Read About Us

    Our Results

    What outcomes to expect if you work with us

    Planta Greenhouses: 300% Increase in Sales
    Planta Greenhouses came to us after struggling for 1 year selling their products on a WooCommerce website. The team at Shop Innovator created a new Shopify store and positioned Planta's products for marketing success. Within the first 12 months their revenues tripled.
    Fire Pit Outfitter: Tripled online sales in 12 months
    FirePitOutfitter.com had an outdated WooCommerce website with many performance issues. Over several months, we created a new website design and migrated their catalog of nearly 2000 products into Shopify. With our email marketing and content creation support, their online revenue tripled within 12 months.
    View featured work
    Artresin: Reduced bounce rate by 50%
    We worked with Artresin to help rebrand their existing Shopify website. We focused on highlighting inspirational content, so they could better educate their visitors. Within 1 month of the new website launch, they doubled their sales and continued to do so for several years!
    More results we generated for our clients. 

    Are We The Right Fit?

    If you resonate with the above, the next step is filling out a Needs Assessment.
    We will review your answers and reach out if there's a good fit.