There are 3 ways to increase sales on your ecommerce website:
- Get more customers (ie. attract new customers to your store)
- Get bigger orders (ie. increase the order value)
- Increase frequency of orders (ie. get the same customers to buy again)
It is a good routine to focus on each of these areas throughout the year to maintain a healthy growth in your ecommerce store.
While you are working on growing your sales – remember to keep track of your Conversion Rate (“Conversion Rate” is a percentage of people who make a purchase compared to the total visitors on your website.)
The Conversion Rate affects all growth initiatives in your store.
According to this article, the average conversion rate of eCommerce websites in 2.86% in 2020.
Over the next several articles, we will dive deeper into different actions we can take to improve ecommerce store conversion rates.
We will be focusing on 5 areas that affect your store’s conversion rates, including:
- Understanding Your Customer’s Journey
- Showcasing Your Product Details
- Optimizing Your Website Experience
- Telling Your Brand Story
- Streamlining Your Email Conversations
Unlock the Potential of Your E-Commerce Store
Ready to turn these insights into action and boost your e-commerce sales? If you find yourself short on time for these crucial tasks, we've got you covered.
Contact us now to explore how our expertise can help your e-commerce store thrive online.
Why Shop Innovator?
- Collaborate with a Team of eCommerce Experts with over two decades of experience.
- Cost-effective eCommerce support tailored to your budget.
- Accelerated e-commerce success with Website Updates, Reviews & Reputation Management, Email Marketing, Search Marketing, Social Media, and Content Creation.
- Scale Your Support as Your Business Grows—No Hassle of Hiring or Managing Additional Staff.
- Validated Results with Countless E-Commerce Brands in the Home and Garden Sector.
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