Insights
Articles and insights to help grow your e-commerce brand.
The Secret Sauce of Successful Shopify Brands: Human-Centric Brand Personality
With a whole bunch of competitor websites just a click away, how do you make sure your brand is the one that shoppers pick to buy from? In 2024, it's...
Mastering E-Commerce Through Clear and Consistent Branding
The journey to success for an eCommerce brand is paved with clear, consistent branding. Let’s explore how this crucial element can be your guiding light in the digital landscape, ensuring...
When DIYing Your Ecommerce Website Backfires: Knowing When to Hire Experts
Hey fellow entrepreneur! 👋 Ever felt like your journey from brick-and-mortar success to the online marketplace is a bit like entering a whole new universe? We get it. Your store...
Creating an Inclusive E-Commerce Experience: A Guide to Accessibility on Shopify for Your Growing Business
In the fast-paced realm of e-commerce, the significance of an inclusive and accessible online shopping experience cannot be overstated. Beyond ethical considerations, it's now a strategic business imperative. As a...
Demystifying Web and Email Attribution for E-commerce Success
Today, we're diving into the intriguing world of web and email attribution, a critical aspect of your Shopify website's success. If you're looking to bridge the gap between the numbers...
Top 8 AI Trends in eCommerce for Shopify Merchants: Get Ready To Enhance Your Online Store's Potential In 2023 and Beyond
November 30, 2022 is when AI became relevant for all of our work lives. Up until then it was reserved for big corporations, scientists and sci-fi movies, but the launch of ChatGPT made...